Designing a flyer can allow you to reach different audiences in a way that gives them something physical they can keep hold of and read at their leisure. This sets it apart from web based marketing, because of the sheer volume of promotional messages people tend to see online in the average day, and it also allows you to really target customers by location. It can also be very cost effective and easy to get done, for example if you go for next day printing by Print-Print.co.uk, who are one of the UK's top names for printed business copy.
When you are designing a flyer, images are just as important as they are on your website and other on screen advertising – if not even more so. If you don't have any images to use, you have two options – you can either take some photos of your own (or hire a photographer to take pictures at your facilities), or you can use stock photos you can purchase online. But which is the better option for a really engaging flyer?